Sustainability & Environmental Responsibility: Why it Matters

Mar 16

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

The Secrets to Attracting Ideal Customers

Nov 14, 2024

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

5 Fail-Proof Ideas for Your Business Instagram

Nov 7, 2024

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

6 Benefits of Customer Loyalty Programs

Sep 18, 2024

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

Branding 101: What Makes a Brand Powerful

Aug 20, 2024

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

6 Helpful Tips to Address Unhappy Customers

Aug 13, 2024

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

Your Graphic & Web Design Cheat Sheet

Jun 23, 2024

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

How Promo Products Can Make a Lasting Impression

Jun 1, 2024

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

Your Guide to Decoration Methods: Part 1

Apr 12, 2024

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

4 Ways to Improve Communication

Mar 14, 2024

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

Giving Back: The Importance of Corporate Social Responsibility

Jan 7, 2024

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

How to Manage the Workload of a Leader

Dec 16, 2023

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

16 Ways Color Affects Your Branding and Marketing

Nov 16, 2023

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

The Power of Promo: Why People Love Freebies

Sep 18, 2023

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

5 Simple Tips to Organize and Run Effective Meetings

Apr 24, 2023

If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....

How to Choose Uniforms the Whole Team Will Love

Mar 26, 2023

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

The Best Apps For Organization

Feb 25, 2023

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

Graphic Design Terms Everyone Should Know

Dec 30, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

How to Make Rush Orders Less Stressful

Sep 10, 2022

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

The History of Promotional Products

Aug 3, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

Your Product Decorating Questions Answered

May 7, 2022

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

5 Ways to Boost Employee Morale

Feb 21, 2022

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

7 Ways to Instantly Make Your Website More User-Friendly

Feb 7, 2022

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

6 Reasons You Need a Company Store

Jan 1, 2022

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Lanyards: Everything You Need to Know

Dec 10, 2021

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

Your Guide to Promotional Shirts

Nov 11, 2021

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Why You Need Promotional Products

Sep 29, 2021

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

How One Hour Can Determine Your Success

Sep 7, 2021

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

Leading the Workplace: How to Develop Your Leadership Skills

Aug 9, 2021

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we've got good news for you. No matter what your current position is lik...

Advice for Getting the Most Out of a Business Trip

May 14, 2021

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

How to Put Together an Onboarding Kit

Nov 30, 2020

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

8 Graphic Design Mistakes to Avoid

Nov 23, 2020

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

Your Brand Is Your Business - Market It!

Oct 10, 2020

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

How to Protect Your Business From Hackers

Jun 29, 2020

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

Imprint Everything: A Guide to Printing Methods

Jun 8, 2020

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

Generation Z vs. Millennials: What’s the Difference?

May 10, 2020

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...